UN
Tennis Club
2021
UN Tennis Club is an indoor tennis court run by Sung Si-kyung, one of the most famous singers in Korea. The tennis court is located in UN Village, one of the most expensive areas in Korea. Sung Si-kyung is a longtime tennis fan, and this was the first time he opened a tennis court himself.
Originally, Sung Si-kyung had received a logo design from another company. However, he also asked me to make a design, and he ultimately adopted my logo design.
UN Tennis Club is a tennis court sponsored by the global brand Wilson.
.png)
For the UN logo, I used a tennis half-court to shape the letters 'U' and 'N', and placed a tennis ball at the top of the logo to suggest that it was a tennis court.
* Initial ideas
At first, I presented the logo with a blue color that matches the white wall interior. Blue is also the color used mainly for hard tennis courts. However, the client later changed the interior to gray and yellow concept, and I revised the logo to yellow to match the changed concept and presented it again.
They installed large signs so that people could easily find
UN Tennis Club on the street.
The logo was used as an interior element of the facility. Thanks to the reputation of the location and owner Sung Si-kyung, many celebrities came to learn tennis. They uploaded the logo on their Instagram or filmed YouTube videos of the tennis court.
More information and photos can be found on
UN Tennis Club's Instagram accounts below.
@untennisclub
